After reading the inspiring article below I decided to understand more about Social Sourcing and ended up learning more than I expected because the term identifies two different and equally interesting things. The first, related to the article, is related to entrepreneurship or social responsibility, in fact more specifically to the creation of social value or transformation of lives by companies through their purchasing power. The other concerns the recruitment process through social networks, used more for the identification of passive candidates, and that is gaining more and more importance. In fact they say that 92% of companies already use this technique and there are even softwares that help in the task like Oracle Taleo Social Sourcing Cloud Service. It is vital to be connected in one way or another.
Business Innovation, Digital Marketing, Product management, Startup Ecosystem, IoT and Advanced Analytics insights.

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