Like B2B or B2C P2P is a business model made person to person where the platform (site, app, etc) just organizes things and the transaction is done directly between people. Torrent, car ride apps, discussion groups and person to person loans are good examples. Just like Linkedin itself, why not. At least 7 of the Unicorn companies today are actually P2P (my fault in my article on unicorns but I only understood the term well recently).
I do not know about you but I do believe that P2P business should increase exponentially. Because? Because business is done (all of them) from person to person. Preferably with those people you know and trust, even between businesses - which by the way are frying brain to impersonating it.
Anb as e-commerce grows, we see vendors (the person on the edge) increasingly unprepared, but this is another matter. Back to what matters. We have to stop thinking only about B2C. In time almost 50% of unicorn companies are not B2C. In fact they are neither marketplaces, nor do they use applications.
I do not know about you but I do believe that P2P business should increase exponentially. Because? Because business is done (all of them) from person to person. Preferably with those people you know and trust, even between businesses - which by the way are frying brain to impersonating it.
Anb as e-commerce grows, we see vendors (the person on the edge) increasingly unprepared, but this is another matter. Back to what matters. We have to stop thinking only about B2C. In time almost 50% of unicorn companies are not B2C. In fact they are neither marketplaces, nor do they use applications.
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